In football there is not only a fight for who is the best player in the world, who is the best team And now with the revolution of social networks there are also ranks of who has the most followers.
According to a study “Lionel Messi could be earning about 658,600 euros for each Instagram post, due to the large number of followers he has on the platform “, it is said.
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The Salary of Great Soccer Players study, created by ApuestasOnline.net, says that the total value of the highest paid players in the tournament in Spain and the players in the world has been calculated.
“According to industry reports, each Instagram follower has an average value of € 0.0037 for celebrities who publish sponsored posts – such as ads, recommendations or promotions – which means that Messi’s impressive 178 million followers could earn him more than half a million euros for each post, “it says.
And they add: “This means that the player earns 28 times the average Spanish salary, one figure that rises to 23,000 euros for each sponsored publication, including those that has recently published in collaboration with Budweister, Adidas and Lays “.
There are other well-ranked players, like Eden Hazard, who wins four times the Spanish average salary for each sponsored publication each with a value of 101,010 euros, and Alex Morgan, who could earn a considerable 34,410 euros for each post.
The list:
Lionel Messi – 658,600 euros for a sponsored postEden Hazard – € 101,010 for a sponsored postAlex Morgan – 34,410 euros for a sponsored postRafinha Alcantara – 12,210 euros for a sponsored post
Martin Odegaard – 9,990 euros for a sponsored post
It was concluded that on the subject of the potential earnings of clubs based on their presence on Instagram Real Madrid is the Spanish club that earns the most with 94.8 million followers, which is equivalent to a potential profit of 350,760 euros per sponsored publication.
This social media earnings data was generated through the study that states that 40 percent of LaLiga players are not paid fairly – based on their contributions on the field of play and their success on social media.
The study also looked at the pay gap between male and female players women, noting that women do not receive an adequate salary. What’s more, only Julie Ertz (Chicago Red Stars) and Megan Rapinoe (Orlando Pride) made it to approach the most appropriate value in terms of your contributions to the team.
But Alex Morgan has been singled out as the most undervalued player in the study with a total value of -3.62, with his followers on Instagram being his biggest contribution to Pride.
by sponsored post.
Alex Morgan is the most undervalued player in the study with a total value of -3.62, with her Instagram followers being her biggest contribution to Pride.
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